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Bike
Shoes

Choose your sport

MTB

Gravel

Road

Triathlon

Indoor

Spare Parts

Focus Shoes

VELOCE EXTREME

$429.99

CORSAIR 2

$140.00

HAMMER PLUS

$149.99

Apparel

Discover our Bike Apparel

Jackets

Jerseys

Bibs

Shorts & Baggy

Base Layers

JUNIOR CLOTHING

Women's clothing

Focus Apparel

-20%

EXTREME EVO JERSEY SHORT SLEEVE

$87.99 $109.99

-20%

BLADE 2 JERSEY SHORT SLEEVE

$65.99 $82.49

-20%

BOMB JERSEY LONG SLEEVES

$61.59 $76.99

EDGE 2 JERSEY SHORT SLEEVE

$76.99

Accessories

Discover our Accessories

GLOVES

SHOECOVERS

SOCKS

Warmers

WOMEN’S ACCESSORIES

Headcovers

Focus Accessories

FAST GEL GLOVE

$41.79

WINTER ACTIVE GLOVE

$37.39

DREAM LINE SOCKS

$17.59

Stories

DOPPLER - Capsule Collection

Corsair 2

Hammer plus

#RIDEYOURWAY - The Series - MONTANUS The Wild Side

Focus Special Collections

VELOCE EXTREME

$429.99

HAMMER PLUS

$149.99

-20%

BOMB DOPPLER JERSEY SHORT SLEEVE

$57.19 $71.49

Technologies

Our technologies

Gore-Tex

Primaloft

Gore-tex

Primaloft

Outlet

Focus outlet

Custom Apparel
Snow
BOOTS

SHOPPING FOR GENDER

Men’s Boots

Women's Boots

Jr Boots

Spare Parts

Focus Boots

DECADE PRO - 2024

$340.99

DECADE HYBRID - 2024

$362.99

DECADE - 2024

$340.99

FREEDOM - 2024

$263.99

BINDINGS

SHOPPING FOR GENDER

Men’s Bindings

Women's Bindings

Jr Bindings

Spare Parts

Focus bindings

SUPERSPORT - 2024

$318.99

RELOAD - 2024

$252.99

FIFTY - 2024

$219.99

JADE - 2024

$219.99

BOARDS

SHOPPING FOR GENDER

Men's Boards

Women’s Boards

Jr Boards

Focus Boards

DF PRO - 2024

$549.99

TEAM - 2024

$549.99

BATTLE - 2024

$439.99

MISTY - 2024

$428.99

Special Contents

Ethan Boot

NORTHWAVE TEAM TALKS

RUSTY TOOTHBRUSH - FAKE TEETH REAL FRIENDS

TAO OF BEGINNINGS - PART.1

PMS Womens Project

Northwave30

Two Vans No Plans

Snowboard Teams

Outlet

Focus Outlet

-50%

DECADE PRO ETHAN - 2023 OUTLET

$159.49 $318.99

-50%

EDGE SLS - 2023 OUTLET

$142.99 $285.99

-50%

DAHLIA SLS - 2023 OUTLET

$120.99 $241.99

-50%

TAO OF DRAKE - 2023 OUTLET

$219.99 $439.99
Lifestyle
Apparel

Shopping by product

T-Shirts

Hoodies

Caps & Hats

Socks

Focus Apparel

-20%

DRAKE T-SHIRT

$26.40 $33.00

Accessories

MUG NORTHWAVE DRAKE

$14.29

ESPRESSO

Choose your Espresso

Espresso

Focus Espresso

ESPRESSO CLASSIC

$153.99

ESPRESSO CHILLI SUEDE

$164.99

Outlet

Focus Outlet

-30%

NW-DK SWEATSHIRT

$30.79 $43.99